Core Concepts

iDE has been building markets for three decades, championing it as a sustainable approach that respects the dignity of the poor. Because others have begun to adopt this methodology as their own, establishing common definitions of market terms and ideas across organizations and stakeholders is important to reduce confusion and promote successful collaboration.

Market Approaches
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Market engagement is an exit strategy for aid

When seeking ways to create large scale and lasting economic impact for the poor, it is crucial to identify and address the root causes of market failure.

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Market engagement is an exit strategy for aid

When seeking ways to create large scale and lasting economic impact for the poor, it is crucial to identify and address the root causes of market failure.

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Facilitation overcomes systemic market challenges

Market facilitation strengthens weak supply chains with the end goal of ensuring that markets are inclusive of the poorest and can grow independently of iDE’s support. When healing broken or fragmented markets, iDE considers the entire market system through a rigorous investigation. Recognizing the interdependence of various actors and identifying all the root causes, we intervene at many differen...
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Farm Business Advisors: a bridge between farmers and the private sector

The FBA model has received global recognition and awards and has become an example of how these men and women are instrumental to farmer success by providing a valuable and necessary service.

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Social enterprise fills a market gap

When market actors are not present, iDE creates a new financially viable enterprise dedicated to social, environmental, and poverty reduction goals. Social enterprises differ from traditional enterprises in that the ultimate goals is social impact rather than profit maximization. Generating sufficient profit is a means to sustain and maximize social impact.